AJIO seller guide
Fashion Product Photography for AJIO
AJIO's premium positioning means imagery matters. Good photography increases approvals, clicks and conversion, and reduces returns.
Planning the shoot
Shot list per style: front, back, side, detail, full look. Consistent model, lighting and background across the collection.
Lighting and colour
Use soft, even light and a colour reference card; correct colour in editing.
Detail shots
Fabric texture, prints, embroidery, buttons, labels.
Editing
Clean backgrounds, consistent crop, correct dimensions.
Model and styling
Choose models who represent your target customer, style looks simply so the product stays the focus, and keep poses consistent across a collection.
Shot list example (kurta set)
- Full front of the set.
- Back view.
- Side view.
- Close-up of neckline and embroidery.
- Fabric texture close-up.
- Dupatta or bottom detail if included.
Post-production
Colour-correct against your reference card, remove dust and creases, crop consistently and export at AJIO's required dimensions.
Budget-friendly studio setup
You do not need an expensive studio. A seamless background roll, two softbox lights at 45 degrees, a reflector, a camera or good phone on a tripod, and a colour reference card are enough for consistent catalog images. Mark the floor for the model's position and the tripod's position so every shot in a collection is framed the same way.
Images that reduce returns
Add a detail shot that shows fabric thickness or transparency, a close-up of the fit at the waist or shoulder, and a full-length image that shows true length on a model of stated height. These answer the questions behind most "not as expected" returns.
Reusing images across platforms
Many brands shoot once and export different crops and sizes for AJIO, Myntra, Amazon and their own website. Plan framing with enough space around the product so you can crop to different aspect ratios without losing detail.
Checklist before upload
- Correct dimensions and background.
- True colour verified.
- No dust, creases or loose threads.
- Consistent crop and pose.
- File names match style codes.
Checklist
- Shot list
- Consistent setup
- Colour reference
- Detail shots
- Consistent editing
Free tools for AJIO sellers
The AJIO label crop with SKU stamping on LabelCroppers detects old and new AJIO Dropship label formats, matches every label to your order Excel, stamps SKU and quantity, removes labels without open quantity and gives you an error report, CSV log and picklist. Everything runs in your browser – your orders and customer data are never uploaded.
Frequently asked questions
Can I use the same images for Myntra and AJIO?
Often yes, if they meet both platforms' specifications; check dimensions and background rules.
Marketplace fees and policies change often. Always confirm current rules in your seller panel.